TA and Legitimacy

TA and Legitimacy

When I was invited to chair a discussion about an aspect of the conference theme for the 2025 World TA Conference in Montpellier, I decided to tackle the word “Legitimacy” as it affects TA professionals and clients worldwide. I began by asking for input about what we...

read more
Coaching, Therapy, or …?

Coaching, Therapy, or …?

How to choose? Where to start? How TA can help. Much of the distinction between therapists and coaches has resulted from licensing laws, third-party payment reimbursement systems, and credentialing regimes – all choices made by the provider and the type of business...

read more
What Is OKness?

What Is OKness?

When the book, I’m OK – You’re OK by Tom and Amy Harris first came out it struck a nerve. People want to feel OK, and they want to feel OK about other people too. The question was, how to do that? Hierarchies and cultural biases say otherwise. Some people are more OK...

read more

TA Talks: Values, OKness, and the Benefits of TA

Listen to a brief and insightful TA Talk by Dr. Inna Learn and Sue Eusden, spoken by Dr. Inna.     References: Bennett, M. S. (2023). A Brief History of Intelligence. Mariner Books. Cornell, W. F. (2024). In these dark times: Exploring our values as...

read more
The Power of Love

The Power of Love

Love without power goes idle; power without love injures.* Dr. Brenda Schaeffer Valentine’s Day is the one day of the year where we are reminded to stop and think of the people we love. Of all the mysteries that enchant us, love may be the one most sought after.  But...

read more

Join Our Mailing List

When you join, you'll receive chapter one of TA Today, Second Edition for free!

Contact Us

NATAA
7881 Church Street
Suite F
Gilroy, CA 95020
(408) 848-2293


Send us an email